Broadcasting Across Cheshire

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Broadcasting Across Cheshire
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Population of 179,000 We have a total of 47,000
Adult listeners (15) 30,000 ABC1s - 64 We
Reach 26 of people in and around East
Cheshire 38 of housewives with children
Source RAJAR/Ipsos-RSL Q1 2009
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Why Radio?

• Its intrusive- you cant close off your ears!
• Its local, emotional and personal
• Its one of the most effective ways to advertise
• Its flexible - start any day, any time
• Its immediate todays news not yesterdays!

Reception 01625 26 8000 Fax [phone] Email
diane.cooney_at_silkfm.com Web www.silkfm.com Writ
e Silk FM , Radio House, 140, Moss Lane,
Macclesfield, SK11 7XE
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Audience reached during a 13 week campaign
13 week campaign will reach 26 of ALL
ADULTS 13 week campaign will reach 34 of ALL
WOMEN 13 week campaign will reach 25 of ALL
ABC1s.
Total audience reached from 1 to 13 weeks
Source RAJAR/Ipsos-RSL Q1 2009
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Testimonials
Macclesfield College have used Silk FM for many
years, and I would happily recommend them to any
company or organisation looking to promote
themselves in Cheshire - Rachel Griffiths,
Macclesfield College The response has been
fantastic, Im going to extend my campaign its
the best weve ever done! - Amanda Walker,
Director, Kitchen Dreams We have received an
abundance of new custom and will continue working
with Silk FM and value our working relationship
-Tara Vernon, Vernon Aggregates