UNIVERSITY OF PITTSBURGH Alumni Association

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Making Connections
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Justin D. Norris Networking CoordinatorOffice
of Career Services
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Building Your Network

• Key Principles
• Relationships
• Building relationships are crucial to your
  network.
  
• Organic dynamics
• It is more than just a database.
• Universal Benefit
• Everyone benefits from the mentoring
  relationship.
  

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Building Your Network

• Three Pillars of Building a Successful Career
  Advisor Network
  

Relationships Organic Dynamics Universal Benefit
Marketing and Recruitment
Collaboration
Assessment
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Collaboration

• Alumni

• Alumni Professionals
• Annual Fund
• Communications/Public Relations Staff
• Alumni Chapters/Affinity Groups

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Collaboration
Students

• Students (Organizational/Club Leaders)
• Career Services
• Office of Residence Life
• Office of International/Intercultural Services
• Academic Advising

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Marketing and Recruitment
Alumni

• Give your Career Network a personality!

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Marketing and Recruitment
Alumni

• Give your Career Network a personality!
• E-mail, e-mail, e-mail!

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Marketing and Recruitment
EXHIBIT A
Take 10 minutes to register FREE for the Pitt
Career Network today! Join your classmates from
the School of Law! It's not a job bank or a res
ume posting service it's a new way to help
students and connect with over 4,000 other alumni
and classmates. Create Your Profile Today! ht
tp//www.alumni.pitt.edu/networking/
Not sure where to start? Start here with this su
ccessful connection Student Jane Meyer, a sophom
ore marketing major, used the Pitt Career Network
one day to ask questions to an alumnus serving as
Director of Public Relations with the Tampa Bay
Bucaneers. After several conversations and leads,
Ashley found herself as one of three interns
working for the NFL Players Association from an
applicant pool of 6,000.
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Marketing and Recruitment
Alumni

• Give your Career Network a personality!
• E-mail, e-mail, e-mail!
• Develop stewardship
• Continually remind people that they are members
  of your Career Network
  

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Marketing and Recruitment
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Marketing and Recruitment
Students

• Give your Career Network a personality!
• Let the Career Network speak for itself
• Tabling Find opportunities for it to speak.
• Take advantage of your collaboration
• Most students learn of the Pitt Career Network
  through referrals of other people and our
  websites.
  

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Assessment
Demographic Assessment

• Demographic Measure
• A view of the total number of advisors respective
  of their age/class year, geographic location,
  business type, career level, degree, and
  industry.
• Operational Measure
• A view of the number of advisors who have been
  contacted by students respective of their
  age/class year, geography, business type, career
  level, degree, and industry.

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Assessment
Demographic Measure

• Weekly tracking of new registrations, student
  searches, and contacts made.
  
• Annual tracking of registrations for each
  school.
  
• Total of degrees awarded per school of
  alumni represented per school.
  
• Arts and Sciences awards 31 of total degrees
  awarded by the University of Pittsburgh,
  therefore at least 31 of members of the Pitt
  Career Network should have graduated from the
  School of Arts and Sciences.
• Annual tracking of registrations for each
  metropolitan area, city, state, or country.

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Assessment
Operational Measure

• Enumerate the largest number of alumni per
  company that students contacted and measure it
  against the total number.

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Assessment

• Pivot different data to discover new information.
  Business type vs. career
  level (i.e. 100 Execs in Large Corps.)

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Making Connections