South Pole Race Team Sponsorship Template Presentation

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South Pole Race Team Sponsorship Template
Presentation
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Info for competitor

• This is a template presentation for you to adjust
  to send to a sponsor, the information is an
  example for you to work from, please feel free to
  add your own ideas as you wish
• Try to tailor your pitch to your sponsor, find
  out if they have a company slogan that you can
  fit to, use their logo, look at their
  advertising, their market, how you can use their
  product
• Go through the presentation and tailor it to
  them, e.g. Heinz instead of Company X.
  Underlined words in the presentation indicate you
  need to add/ adjust something
• You could also adjust the template to add your
  team name/logo/images, the companys logo/
  strapline
• Adjust what/ how much you are asking for, and
  what you are providing, according to the size and
  nature of the company you are approaching

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Introduction

• South Pole Race is a race to the Geographic South
  Pole in Antarctica, across the worlds largest
  ice cap
• Teams of 3 race on cross country skis pulling
  pulks containing all of their equipment, food and
  fuel over 370nm
• This one off event will be the first Race to the
  South Pole since Scott and Amundsens historic
  race nearly 100 years ago
• It is the most extreme endurance race in the
  world
• Team X intend intend to win this phenomenal event

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Team X

• Insert pictures, brief biographical information
  including why you are doing the challenge, and
  any charity information. Bring across that you
  are serious, your commitment to training etc, if
  you intend to win, say so! Consider a team
  statement / quote

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Expert Organisation

• Tony Martin Operations Director
• A Former Royal Engineer, Army Commando, bomb
  disposal expert, Tony is an experienced Arctic
  survival trainer. He has 12 years of commercial
  experience organizing events and logistics for
  some of the Worlds largest Companies. Tony is no
  stranger to extreme conditions having taken part
  in expeditions in the Sahara, Outer Mongolia,
  lived with pygmies in the Aturi Rain Forests in
  the Congo Basin and many other expeditions to the
  Worlds remotest locations.

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Race Route

• 370 nautical miles across the Filchner Ice Shelf
  to the Geographic South Pole
• Teams pass through 2 checkpoints on route here
  they resupply with food and fuel, and rest for a
  mandatory 24 hours

"The Antarctic is a place where the Gods crumble
and the humble rise to surpass them" Captain
Robert Falcon Scott
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Schedule of Events

• South Pole Race entry is inclusive of flights,
  accommodation, meals, equipment, insurance and
  training, including the following events
• July 2007 Training Event 1 Team Building -
  Banbury high ropes course
• January 2008 Training Event 2 1 week of
  training in Finse, Norway, where Scott trained
  for his South Pole Race
• September 2008 Training Event 3 (UK based)
• The South Pole Race (including 10 days initial
  training)
• November 2008 January 2009
• Awards Party TBA
• In addition we will be completing our own team
  events

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Why Sponsor Team X?
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Media Exposure

• The South Pole Race is a unique event which
  promises to attract the attention of the media
  worldwide. The historic roots of the race, its
  extreme nature and location, and its
  international reach make it an exceptional story
  to follow
• Our team will actively seek newspaper, radio, TV,
  and magazine press coverage giving your company
  maximum brand exposure. Sponsoring us will
  provide fresh media attention and rare
  opportunities such as satellite phone radio
  interviews from The Geographic South Pole
• The South Pole Race organisers pursue a detailed
  Race PR program, and have received extensive
  media interest. They are currently in
  negotiations with a national broadsheet and
  international TV broadcaster to cover the race.

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Media Exposure

• Please insert here information on any previous
  media experience/attention you have had, list
  anything that you have already had published
  about the South Pole Race, add media title logos
  etc.

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Website Branding

• Your company branding on our team website,
  including sponsor area with company and product
  information
• Opportunities for competitions / image galleries
  / points of interest for your customers and new
  customers to visit the site
• During the race and training, our website will
  include (fed from South Pole Race website) (NB
  youll need to arrange this!)
• Daily updated News and Race position maps
• Daily team diaries
• Images and video galleries
• In addition, see your company branding on The
  South Pole Race Website
• Recommend you include an image of your website on
  this page

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Equipment and Branding

• Branding on Equipment to maximise visual media
  opportunities and expose your brand to the full,
  for training events and the race itself
• Please see the yellow blocks for examples of
  brand placement
• We will carry your company flag to the Pole
  receive images of your it in Antarctica and at
  The Geographic South Pole itself

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Team Promotional Event Branding

• Receive full branding on all team promotional
  material including leaflets and posters
• Receive full branding at our team training/
  fundraising events all company banners/
  posters, product information displayed
• Current events include
• These are made up examples, please add your own
  events!
• June 2007 Summer Charity Ball at the RGS
• October 2007 Sponsored 100 mile bike ride in a
  freezer

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Company Development

• Motivator A company team for your employees and
  customers to follow and support, watch daily
  during the race and training and be motivated by
• Utilise the metaphor of performance and team work
  through your employees involvement with the
  challenge
• Receive Key Note speeches from the team pre and
  post race available for Conferences, Client
  Engagement Events
• Product Showcase Test your product in the
  worlds most extreme conditions, boast your
  companys dedication to quality and superior
  manufacturing. Receive full product testing
  reports, endorsements and in use images

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Corporate Social Responsibility

• Help us to raise awareness and 50,000 for
  Charity X
• Information about why helping this charity makes
  a difference, perhaps it ties in with what the
  company does
• Add charity image here
• Be involved with a race which is actively
  addressing and exposing the global issue of
  climate change

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Hospitality Package

• Come and meet us in Finse, Norway, an area of
  outstanding natural beauty, and an environment
  similar to Antarctica
• Entertain clients, see how your products are
  performing and see how our training for the pole
  is progressing
• Stay in the famous hotel where Scott stayed
  during his South Pole Race Training
• See how we will live and survive in the Arctic
• Stay overnight in a tented ice camp
• Receive instruction in cross country skiing and
  pulk pulling
• Watch us complete the ice break drill and
  crevasse training
• Attend end of training party
• Costs available on request

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Title Sponsorship

• 126,900 full team entry
• Team Company X
• Media Exposure opportunities in press, TV and
  radio
• Branded Team Company X website
• Company X Equipment Branding
• Branding of all team media and promotional
  material
• Branding at all team events
• Company X Development Opportunities
• 10 Key Note Speeches from the team
• Product Showcase in local training, Finse and
  Antarctica
• Support Charity X and raise awareness for climage
  change
• Corporate Hospitality Opportunities

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Secondary Sponsorship

• 10,000
• Media Exposure opportunities in press, TV and
  radio
• Branding on Team website
• Branding on 2 pieces of Equipment
• Flag at all team events
• Company X Development Opportunities
• 1 Key Note Speech from the team
• Product Showcase in local training, Finse and
  Antarctica
• Help Support Charity X and raise awareness for
  climate change
• Corporate Hospitality Opportunities

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The Next Step

• To further discuss opportunities for sponsoring
  Team X, please get in contact with us
• Contact Name
• Tel Number
• Email
• Team Web Address
• We look forward to working with you

"People do not decide to become extraordinary.
They decide to accomplish extraordinary things."
Edmund Hillary