Ellen Frank, Director, Division of Public Affairs

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Providing Information to Consumers Health
Professionals and Industry on the Safe and
Effective Use of Medical Products
Ellen Frank Director Division of Public
Affairs Center for Drug Evaluation and
Research US Food and Drug Administration
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Medications and the Elderly
Partnership with Council on Family Health
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Medications and the Elderly
Partnership with SAMHSA
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As You AGE campaign Partnership with SAMHSA
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Prescription Pain Relievers and the Elderly
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Aspirin therapy
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Sedating Drugs and Driving PSA on MapQuest
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Take with Care Campaign
Partnership with National Consumers League
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Acetaminophen and NSAID PSA
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Buying Drugs from Outside the United States
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Safe Use of Over -The Counter Medications
Partnership with United Health Foundation

• Parade
• People
• Better Homes and Gardens
• Family Circle
• Ladies Home Journal
• Prevention
• Womans Day
• Ebony
• Good Housekeeping
• Readers Digest
• Parenting
• WebMD
• USA Weekend
• MediZine

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Risk Management Print Public Service Ads
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Risk Management Print Public Service Ads
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Posters in English and Spanish
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Keeping track of your medicines
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Partnership with Consumer Healthcare Products
Association
English
Spanish
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Giving medicines to children
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Antibiotic Resistance Print PSAs
Partnership with CDC
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Misuse of prescription pain relievers
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Brochure for the Native American community on
proper use of Antibiotics
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English and Spanish brochures on OTCs produced
in partnership with CHPA
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Generic Drug Brochure
Korean Vietnamese Chinese
Spanish
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Appearing in 4000 Walgreens Pharmacies
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Spanish Generic Drug Poster in Frys Marketplace
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FDAs PSAs will be included on patient
information newsletters
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CVS and Kmart Pharmacy Bags
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PSAs in Magazines
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Generic bus ads
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Blue Cross Blue Shield of Michigan Billboard
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PSA to direct consumers to the FDA Web site