Title: From Analogue SD toDigital HD, Terrestrial Television, the unique platform to provideuniversal cove
1 From Analogue SD to Digital HD, Terrestrial
Television, the unique platform to
provide universal coverage to all television
households
- Bernard PAUCHON Senior Vice President Global
Media TDF Corporate Strategy Development
2Agenda
- Introduction to the TDF Group
- From analogue to digital, the importance of the
terrestrial platform - Current and planned DTT SD and HD services in
Europe - Overview of the analogue to digital transition
- Focus on some examples taken from the TDF Groups
experience - The way HD services can complement DTT SD
services - The need to further ensure its development in the
future by introducing new services such as HD,
Mobile TV and 3D. - The Digital Dividend issues
- Spectrum optimisation
- Smart use of current and near future standards
such as MPEG 4 and DVB-T2 - Be careful when making the upper part of the UHF
band for services other than TV - The impact of regulatory frameworks on the launch
of new services - Securing successful introduction and future of
DTT services in Ukraine SD, HD, Push VoD, and
later on 3D - Appendix back up slides
3Agenda
- Introduction to the TDF Group
- From analogue to digital, the importance of the
terrestrial platform - Current and planned DTT SD and HD services in
Europe - Overview of the analogue to digital transition
- Focus on some examples taken from the TDF Groups
experience - The way HD services can complement DTT SD
services - The need to further ensure its development in the
future by introducing new services such as HD,
Mobile TV and 3D. - The Digital Dividend issues
- Spectrum optimisation
- Smart use of current and near future standards
such as MPEG 4 and DVB-T2 - Be careful when making the upper part of the UHF
band for services other than TV - The impact of regulatory frameworks on the launch
of new services - Securing successful introduction and future of
DTT services in Ukraine SD, HD, Push VoD, and
later on 3D - Appendix back up slides
4At the forefront of convergence, the TDF Group is
the leading European provider of infrastructure
and transmission services for broadcasters and
telecom operators
- A technical operator of shared wireless
terrestrial networks - The TDF Group serves its clients, TV channels,
radio stations, telecommunications operators and
local authorities along the entire audiovisual
and telecoms network value chains. - An active player in implementing digital
technology across Europe - Digital for everyone DTT, HD, mobile TV,
wireless broadband, internet, etc. - A European group
- France, Germany, Finland, Hungary, Spain,
Poland, the Netherlands, Estonia, Austria, and
Monaco.
5We are operating all over Europe
- FinlandDigita launched DTT in 2001 and covers
more than 99.9 of the population.
- The Netherlands
- Alticom operates
- 24 audiovisual towers.
- Germany
- Media Broadcast is the leading TV and Radio
transmission company in Germany with 530M
revenues and 1200 employees.
- Estonia
- Levira launched DTT in December 2006.
- PolandPSN is the countrys second-ranking
Broadcast Network Operator.
- Monaco
- MCR is a technical operator and concession holder
of the radio frequencies.
- Hungary
- Antenna Hungaria employs 800 people and operates
156 sites. It provides Radio, TV and telecoms
services. Revenues are 110 M.
- SpainAxion, Spains second-ranking broadcast
operator, launched regional DTT in Andalusia in
2005.
- Austria
- Media Broadcast has won the DVB-H frequency
license. - (Service started June 2008)
5
6Group ID
- Group entities
- France TDF Pole Multimedia
- Germany MEDIA BROADCAST 100
- Finland Digita 100
- Hungary Antenna Hungária 100
- The Netherlands Alticom 100
- Poland PSN 100
- Monaco MCR 83
- Spain Axión 65
- Estonia Levira 49
7Group ID
- Turnover
- 2006 952 million euros
- 2007 1.17 billion euros
- Forecast 2008 1.6 billion euros
5,650 staff Incl. TDF SAS 2,400 MEDIA
BROADCAST 1,150 French subsidiaries
700 European subsidiaries 1,400
10,100 sites TDF SAS 6,700 Germany 2,000
Rest of Europe 1,400 Deutsche Telekom sites
operated by MEDIA BROADCAST
Of which 46 Digital
8 TDFs business lines
Audiovisual
Telecoms
- Infrastructures
- Service integration
- Wholesale operator
- Digital broadcasting
- Multimedia services
- Mobile TV
8
9Agenda
- Introduction to the TDF Group
- From analogue to digital, the importance of the
terrestrial platform - Current and planned DTT SD and HD services in
Europe - Overview of the analogue to digital transition
- Focus on some examples taken from the TDF Groups
experience - The way HD services can complement DTT SD
services - The need to further ensure its development in the
future by introducing new services such as HD,
Mobile TV and 3D. - The Digital Dividend issues
- Spectrum optimisation
- Smart use of current and near future standards
such as MPEG 4 and DVB-T2 - Be careful when making the upper part of the UHF
band for services other than TV - The impact of regulatory frameworks on the launch
of new services - Securing successful introduction and future of
DTT services in Ukraine SD, HD, Push VoD, and
later on 3D - Appendix back up slides
10The TV historyFrom where we have started to
where we are today
11The importance of the terrestrial television
platform (1/3)
- The DTT platform provides viewers across Europe
with access to digital services, and is currently
one of the most economic broadcast transmission
systems, especially with the move from analogue
to digital technology. It allows for broadcasters
to easily provide content with nearly universal
coverage to a maximum number of viewers at a low,
per-viewer cost - At this stage, only satellite can provide a
similar level of coverage. However, terrestrial
transmissions offer better flexibility in terms
of regional coverage and the possibility to
accommodate local content and seems to be the
preferred choice by many consumers because of
easy installation and lower cost, and satellite
is neither an option for all households given
that in many areas, local rules prohibit the
installation of satellite antennas - Furthermore, the Digital Terrestrial Television
platform also provides portable and mobile
reception
12The importance of the terrestrial television
platform (2/3)and its successful introduction
- The launch of DTT services has enabled many
households to access digital television for the
first time. In France, over half of all digital
television households rely on the DTT platform
for access to digital television services and the
DTT platform is leading the growth of digital
television, most notably because of its unique
positioning for offering free-to-air access (DTT
represents 80 of the digital TV growth during
the last 12 months from Q208 to Q209). In
Britain, Spain, Greece, Italy and the
Scandinavian countries the terrestrial platforms
have substantial or dominating market shares. - The launch of DTT services has enabled to the
terrestrial television platform to retain its
competitiveness vis-à-vis other television
delivery platforms. In some countries, especially
those with traditionally few television
households depending on the analogue terrestrial
television platform for their primary television
services, the reliance upon the terrestrial
platform has increased significantly. This has
been the case in both the Netherlands and
Germany, mainly because of the easy-to-use
portable reception and a significant increase in
the number of receivable programmes offered. - Furthermore, viewers have benefited from the
business models adopted on the pay-DTT platform,
allowing for such services as pay-per-view
events, and basic pay bouquets. The increase in
competition between service providers has allowed
viewers to benefit from appealing content and
lower prices.
13The importance of the terrestrial television
platform (3/3) and the confidence of the industry
in its future
- The success of DTT wherever it has been launch in
Europe is also due to the worldwide accepted
standard developed by the DVB consortium - The market for DTT services is further augmented
by the inclusion of the DVB-T standard in all
digital television sets. At this stage, DVB-T is
the de-facto standard present in nearly all
television sets sold in EU Member-States, and
legislation in several countries (see later the
example of France) reinforces this market
reality. - Furthermore, the development of new technologies
such as the DVB-T2 standard demonstrates the
broadcast industry continued confidence in the
terrestrial television platform.
14Agenda
- Introduction to the TDF Group
- From analogue to digital, the importance of the
terrestrial platform - Current and planned DTT SD and HD services in
Europe - Overview of the analogue to digital transition
- Focus on some examples taken from the TDF Groups
experience - The way HD services can complement DTT SD
services - The need to further ensure its development in the
future by introducing new services such as HD,
Mobile TV and 3D. - The Digital Dividend issues
- Spectrum optimisation
- Smart use of current and near future standards
such as MPEG 4 and DVB-T2 - Be careful when making the upper part of the UHF
band for services other than TV - Securing successful introduction and future of
DTT services in Ukraine SD, HD, Push VoD, and
later on 3D - Appendix back up slides
15Overview of the Analogue to DTT Transition in
Europe
Analogue switch-over completed
DTT launched
Upcoming DTT launch
Undetermined
16Overview of DTT Transition in Europe by mid
2009(1/2)
16
17Overview of DTT Transition in Europe by mid
2009(2/2)
DTT starting date
Official ASO date
Mux
MPEG 2/ MPEG4 choice
FTA channels
pay channels
DTT Coverage
Hungary
2008
2012
DVB-T, MPEG4
5
Completed in 2006
5
DVB-T, MPEG2
23
98
DVB-T, MPEG2
The Netherland
Western region 2002-05, full launch 2006
Italy
8
2003
2012
DVB-T, MPEG2
27
9
55 to 80 depending on mux
5SD 1HD
France
2005
2011
18SD5HD
11
85
DVB-T, MPEG2 for SD MPEG4 for HDTV and Pay TV
Greece
Public TV in 2006
2012
1
DVB-T, MPEG2
4
-
50 of pop. (30 of Terr.)
Denmark
2006
2009
1
DVB-T,MPEG2
4
-
98.5
4
Austria
2006
2011
DVB-T,MPEG2
6 national 9 regional
-
90
Norway
2007
2009
3
DVB-T, MPEG4
4 16 radio
20
80
6.7
Ireland
2008
2012
-
DVB-T, MPEG4
-
-
-
4
Portugal
2009
2012
-
DVB-T,MPEG4
-
-
99 within 3 years
6
17
18TDFs experience for DigitalTerrestrial TV
- TDF Group operated smooth and successful
transition of terrestrial TV from analogue to
digital in European markets - Finland
- Digita rolled-out 4 DVB-T multiplexes
- 100 of the Finnish population is covered
- Analogue Switch Over is completed
- Germany
- Media Broadcast rolled-out and operates 4 DVB-T
multiplexes - 90 of the German population is covered
- Analogue Switch Over is completed
- France
- TDF rolled-out 5 SD DVB-T multiplexes 1 HD mux
in addition to 5UHF1VHF Analogue channels - 82 of the French population is covered
- There are 5 High Definition TV programs since
2008 - Spain
- 1 DVB-T multiplex covering 80 of the Andalusia
population, i.e. 20 of the Spanish population - Estonia
- 3 DVB-T multiplexes covering at least 95 of the
population - Hungary
- Antenna Hungaria won the DTT licenses and started
DTT broadcasting in December 2008
18
19FinlandA rich combination of FTA, Pay TV and
soon HDservices
Note The channels in multiplexes C and E vary in
different coverage areas
Further channels should be transmitted in Pay
DTT HD in DVB-T2 by Q4 2010 in Multiplexes GH (
VHF) Another UHF Multiplex ( F), should also be
subject of a coming soon tender
Title of presentation
19
20 Simulcast and analog switch off in France
- DTT started in 2005, ASO deadline is 30/11/2011,
there will be up to 6 years simulcast - Analogue TV switch off has started in 2009
- It will be conducted region per region till 2011
- the planning is decided by CSA in cooperation
with broadcasters - When analogue TV is switched off on a site
- TV viewers must be locally informed in addition
to a national campaign under preparation - gap fillers depending on this site must also be
switched off - permanent DTT frequencies must be set for each
mux (in accordance to GE06 plan) - there will be temporary jamming to be minimized
21France what TDF did to support preparation of
DTT launch
- Studies for frequency planning
- Simulate the broadcast on software and tools
developed by TDF - Including all geographical constraints
- The software is based on real measurements made
by TDF - Estimate precisely the population coverage
- Determine the best frequencies for each mux
- Acting as a subcontractor for the CSA
- Minimize frequency jamming,
- Nationally, or even with foreign countries
- Include and check GE06 constraints
- Optimize SFN areas
- Studies for network planning
- To determine the optimal technical parameters per
site
Coverage improved with SFN without SFN (blue) /
with SFN (blue pink)
22France Key success factors for transition from
analogue to Digital TV
- New programmes and digital quality for everyone
- 18 free-to-air channels (general, culture, music,
news, youth, local programming) (MPEG2) - Additional Pay TV programmes (MPEG 4)
- Digital quality
- Low cost device for all households and regulatory
support of DTT implementation - Low end DVB-T adaptator from less than 30
thanks to the widely spread DVB-T standard - DVB-T DTT build-in TV sets massively available
for renewal of old TV sets - SD DVB-T integrated decoder compulsory in TV sets
from March 2008, - HD DVB-T MPEG 4 integrated decoder is
generalized in HD TV sets from December 2008 - HD DVB-T MPEG 4 will be generalized in all TV
sets with screen size above 66 cm (26 ) from
December 2009 (and in 2012 for smaller screen
sizes)
23DTTmultiplex and channels in FranceA
combination of FTA, Pay TV, local and HD services
R1 GR1
R2 NTN
R3 CNH
R4 MULTI 4
R6 SMR6
TV Locale ou régional
MR5 (TVHD)
MULTI 7 Region Ile de France
M7 Mobile TV
FTA
Pay TV
Local TV
HD TV
Mobile TV (2009)
Shared channel
24DTT paves the way to future broadcasting
servicesPlan set up in France for preparing
future services( HD, 3D)
- Before ASO, the 6 analogue TV channels are still
nationally broadcasted. - The 6 DTT muxes are therefore broadcasted on
unused temporary frequencies with strong
constraints to avoid frequency jamming - France Numérique 2012 plan set by the
government for the allocation of frequencies to
be freed at analogue switch-off, taking into
account that 9 channels will be allocated to very
high speed broadband on the whole territory
(channels 61 à 69) - 11 DTT DVB-T multiplexes for 95 of population
(i.e. 66 programmes in standard definition or 40
programmes in HD) - 2 Mobile TV DVB-H multiplex for 70 of population
- 7 channels to be allocated to digital radio
(channels 5 à 11 in VHF Band)
25 DTT coverage in France
- 80 of the French population already covered with
112 main sites since the end of 2007 - At completion of phase 7 (in May 2009), DTT
coverage will be in the range of 83 - Future extensions of DTT secondary network should
allow to cover 95 of the population by the end
of 2011.
26High Definition Television in France
- The first phase was launched on October 31st 2008
- 40 coverage
- The second phase has been launched in May 2009
- 60 coverage
27Agenda
- Introduction to the TDF Group
- From analogue to digital, the importance of the
terrestrial platform - Current and planned DTT SD and HD services in
Europe - Overview of the analogue to digital transition
- Focus on some examples taken from the TDF Groups
experience - The way HD services can complement DTT SD
services - The need to further ensure its development in the
future by introducing new services such as HD,
Mobile TV and 3D. - The Digital Dividend issues
- Spectrum optimisation
- Smart use of current and near future standards
such as MPEG 4 and DVB-T2 - Be careful when making the upper part of the UHF
band for services other than TV - The impact of regulatory frameworks on the launch
of new services - Securing successful introduction and future of
DTT services in Ukraine SD, HD, Push VoD, and
later on 3D - Appendix back up slides
28Reserving spectrum resources for HD, Mobile TV,
local TV services, Push VoD, and later on 3D TV
- MPEG-4 AVC compression technology in combination
with the DVB-T technology, has allowed some EU
countries to introduce HDTV services. It is
expected that HDTV services on the DTT platform
will substantially increase in the coming years
as several countries have already announced plans
to launch such services using either the DVB-T or
DVB-T2 standards, with further plans to provide
Full HD in 1080p/50. - While mobile television has developed quite
slowly, it can be expected that the mass
consumption of such services will require the use
of broadcast technology, such as DVB-H or, in the
future, DVB-NGH, to avoid the saturation of 3G
and LTE networks. Such saturation has already
occurred occasionally thus confirming the need to
complement mobile telecommunication networks with
broadcast networks. - It should also be noted that in many European
countries, it has not been possible to provide a
full range of regional and local television
services during the simulcast period due to a
lack of available frequencies. Frequency capacity
will need to be reserved for such services at the
completion of digital switchover. - Other services such as Push VoD are under
consideration or even already launched in various
countries - And this will not be the end of the DTT story
Work is already in progress in various part of
the world to prepare the development of 3D TV!
29Agenda
- Introduction to the TDF Group
- From analogue to digital, the importance of the
terrestrial platform - Current and planned DTT SD and HD services in
Europe - Overview of the analogue to digital transition
- Focus on some examples taken from the TDF Groups
experience - The way HD services can complement DTT SD
services - The need to further ensure its development in the
future by introducing new services such as HD,
Mobile TV and 3D. - The Digital Dividend issues
- Spectrum optimisation
- Smart use of current and near future standards
such as MPEG 4 and DVB-T2 - Be careful when making the upper part of the UHF
band for services other than TV - The impact of regulatory frameworks on the launch
of new services - Securing successful introduction and future of
DTT services in Ukraine SD, HD, Push VoD, and
later on 3D - Appendix back up slides
30Taking advantage of the combination of the
digital dividend with spectrum optimisation and
the use of innovative technologies
- The digital dividend, combined with other ways of
optimising the use of spectrum and the use of
optimised technologies will be essential to
provide the necessary spectrum resources for
ensuring that the DTT platform will be able to
cope with future challenges such as full HD, and
later on 3D TV, and keep its particular value and
unique feature of being the unique platform to
provide universal FTA coverage to all television
households and its capacity to provide regional
policy benefits - Studies already show that, in accordance with the
GE06 rules and the coordination process between
countries, it is possible to further optimize the
use of UHF spectrum and to add new DTT networks
on a national basis beyond the GE06 layers. As
already mentioned, such a plan has already been
studied in France. It is also of interest for all
countries to undertake such studies - The use of innovative technologies both for
compression and transmission of TV signals will
be essential for providing further spectrum
optimisation
31The use of technological progress for providing
television services and their impact on
consumers(1/2)
- The conditions in which new technologies are
introduced must be carefully considered to ensure
beneficial results and avoid destabilizing
existing services. Technology changes in the
provision of existing television services has a
cost impact not only on broadcasters, but, more
importantly, also on viewers. In particular,
migration of existing digital services to a
different technology is comparable to the current
transition from analogue to digital technology. - Viewers have been, are or will be required to
invest in new DTT receivers as their part in the
transition from analogue to digital technology.
Such a financial burden is only acceptable to
viewers so long as this offers substantial new
experiences and benefits. This cannot be repeated
at short intervals, in particular on the
free-to-air television platform. Improved
technologies should therefore mainly be used as a
means for providing new services to the viewer - Consequently, the choice of services that will
make use of new technologies and the timeline for
their implementation strongly depends on the
specific market situations existing in various
countries. Use of new technologies can be wisely
implemented in a variety of ways, such as
providing DTT SD (MPEG-4 with DVB-T where DTT is
not already implemented), DTT HD (MPEG-4 with
DVB-T or DVB-T2 depending on country needs), and
DTT 3DTV (DVB-T2).
32The use of technological progress for providing
television services and their impact on
consumers(2/2)
- Market evidence shows that the MPEG-4 AVC
compression technology is increasingly being
integrated into DTT receivers. - Markets that have launched DTT services since
2008 have overwhelmingly adopted MPEG-4 AVC while
markets that presently use MPEG-2 will likely
transition to MPEG-4 AVC. In France, and as from
2010 in Spain, all HD receivers must include an
MPEG-4 AVC chipset. - As a result, MPEG-4 AVC is expected to become the
de-facto compression technology used in almost
all DTT receivers. - But in many countries, transmissions using MPEG-2
compression technology will continue to be used
beyond 2012 and it will always be a national
decision when to stop such transmissions based
upon the needs of its market. - Furthermore, while it can be assumed that
consumers generally purchase a new television set
every 5-8 years, many of the older television
sets continue to remain in use. Secondary
television sets are widespread and their
lifecycle surpasses 8 years..
33Using DVB-T2
- DVB-T2 is a new terrestrial transmission standard
which provides better spectrum efficiency
compared with the DVB-T standard. The kind of
services that will be launched using this
standard will vary between countries depending on
the needs of the market. - Already, three countries where DVB-T has so far
been used to provide only SDTV services (Finland,
Sweden and the United Kingdom) have announced
plans to launch HD services using DVB-T2. But on
the other hand, in France, Hungary, and Italy
where HDTV services are provided using DVB-T and
MPEG-4 AVC (and this will also apply to Spain),
the DVB-T2 standard may be only considered for
the launch of future new services such as perhaps
3DTV. - It is still therefore too early for any
assessment as to whether DVB-T2 will be deployed
on a wide-scale and under which conditions.
34Making the 800 MHz band available for low/medium
power electronic communications networks
- The interest of creating the 790-862MHz sub-band
for enabling wireless broadband services should
be recognised, and a number of countries already
decided to allow telecom allocation of the 800
MHz band, but situations and therefore
implementations will need to differ on a country
to country basis, and in some cases this will not
be easy to implement for economic, market and
technical reasons. - Making the frequencies 790-862 MHz available for
low/medium power electronic communications
networks, under harmonized technical conditions,
can be highly valuable since it would allow for
the provision of new bi-directional communication
services to consumers, but only so long as the
reception of current DVB-T services is protected
and it does not impede the development of current
and future DTT services. It has to be recognised
that the broadcast industry has often already
made significant investments in the development
of DTT networks and frequency transfers would not
bring any added value, but only additional costs. - Nonetheless, the necessary technical preparation
and the cost of freeing the upper part of the UHF
band would represent a very significant effort,
and should be borne by the new users of this
band, rather than those currently using it.
Furthermore, all costs to protect existing
broadcasting services in the adjacent band should
be borne as well by the new users of this band.
35Agenda
- Introduction to the TDF Group
- From analogue to digital, the importance of the
terrestrial platform - Current and planned DTT services in Europe
- The TDF Group experience
- Current and planned DTT HD services in Europe
- The way they can complement DTT SD services for
an initial phase of introduction of Digital TV. - The Digital Dividend issues
- Spectrum optimisation
- Smart use of current and near future standards
such as MPEG 4 and DVB-T2 - Be careful when making the upper part of the UHF
band for services other than TV - The impact of regulatory frameworks on the launch
of new services - Securing successful introduction and future of
DTT services in Ukraine SD, HD, Push VoD, and
later on 3D - Appendix back up slides
36Regulatory frameworks impact on the launch of new
servicesThe example of Mobile TV regulation
- The regulatory framework of a given country is
strongly influencing the business models that can
be put in place as well as the speed of launching
commercial services in this country - A number of situations occurs in Europe
- Austria, Finland, Italy Netherland, Switzerland
have already launched commercial services , based
on clear leadership of the service organisation - Other countries such as France, Germany, UK are
so far encountering delays in launching Mobile TV
services - So far, the austrian regulatory framework has
proved to be the best for ensuring successful and
time efficient launch of Mobile TV services
because it secured well established relationship
prior to license granting between all members of
the value chain, and it allowed further
consolidation after the competition between
business oriented projects
37The main players( they have to establish
together the business model)
Distributor(s) (Mobile Operators, Pay-TV
Content Editors (Broadcasters,)
3rd party middle man (Investor)
Broadcast Network Operator(s)
37
38 and their environment
Device Manufacturers
Regulator(s)
Distributor(s) (Mobile Operators, Pay-TV
Content Editors and Agregators (Broadcasters)
Consumers
Content producers
3rd party middle man (Investor)
Broadcast Network Operator(s)
38
39Regulatory framework in Austria Beauty contest
between Industrial projects
TV-/RadioBroadcasters
Broadcast Network Op.
Mobile Network Op.
Subscriber
Austrian PublisherConsortium
None
0
40 Market Share
None
0
30 Market Share
39
40Resulting current situation in Austria
TV-/RadioBroadcasters
Broadcast Network Op.
Mobile Network Op.
Subscriber
70 Market Share
40
41General considerations on regulatory frameworks
for DTT services derived from Mobile TV experience
- Regulatory framework can be helpful, neutral or
sometimes counter productive - Regulatory frameworks may need to be different
when considering migration of existing services
and introduction of new services such as Mobile
TV, Pay DTT and HD - Regulatory frameworks for new services have to be
business oriented and helpful for setting the
business cases between all parties involved in
the value chain
42Agenda
- Introduction to the TDF Group
- From analogue to digital, the importance of the
terrestrial platform - Current and planned DTT SD and HD services in
Europe - Overview of the analogue to digital transition
- Focus on some examples taken from the TDF Groups
experience - The way HD services can complement DTT SD
services - The need to further ensure its development in the
future by introducing new services such as HD,
Mobile TV and 3D. - The Digital Dividend issues
- Spectrum optimisation
- Smart use of current and near future standards
such as MPEG 4 and DVB-T2 - Be careful when making the upper part of the UHF
band for services other than TV - The impact of regulatory frameworks on the launch
of new services - Securing successful introduction and future of
DTT services in Ukraine SD, HD, Push VoD, and
later on 3D - Appendix back up slides
43Securing successful introduction and future of
DTT services in Ukraine SD, HD, Mobile TV, Push
VoD, and later on 3D
- Due to the expansion of the implementation of
DVB-T/MPEG 4 tuners in receivers and Set Top
Boxes whatever in western europe markets(
France, Hungary, Italy, and soon Spain ) or in a
number of other places around the world, it would
sound sensible for Ukraine to use of this
standard for introducing FTA and Pay DTT SD
services - A contrario, the use of the coming DVB-T2
standard seems not to be recommended at present,
because of its too early stage, and hence lack of
availability of receivers at affordable prices
for the mass market, at least for the (5?) coming
years - DVB-T2 could be used for later introduction of
FTA and/or Pay HDTV services - Other services such as Mobile TV and Push VoD and
must also be considered at appropriate time,
following market studies and monitoring of the
development of such services launched in other
countries - Although 3D television still need a lot of
studies (both on the production side and as far
as the viewing conditions in the households are
concerned), spectrum management should be done in
such a way that spectrum ressources are kept for
the further introduction of DTT 3D services as an
additional benefit of the Digital Dividend
44Can TDF Group be helpful for a successful
introduction and future development of DTT
services in Ukraine?
- TDF Group is ready to contribute to
- the introduction of DTT SD and HD services in
Ukraine - the transition from analogue to Digital TV with
appropriate measures for a well managed swich
over - further develop the DTT platform with improved
and new services such as full HD, Push VoD, HbbTV
and later on 3D - Such contribution may cover
- Frequency planning for optimised use of spectrum
- Head-end and network engineering and/or turn-key
solutions - Participation in broadcast network investments
and operations - We are willing to share with you a very
successful Digital Broadcasting experience
45Thank you!bernard.pauchon_at_tdf.fr
46APPENDIX
47Germany DTT roll out and coverage in by TDF/
Media Broadcast
2004 2005
2006
2007
Coverage
portable
Outdoor
48Germany DTT Roll out by TDF/ MediaBroadcast for
ZDF
- There are up to 6 multiplexes (in UHF or VHF)
- Modulation is
- 16 QAM (for indoor reception)
- guard interval ¼,
- FEC 2/3 or 3/4
- More than 450 transmitters
- ?25 in the VHF band
- ? 50 vertical polarized
49DTT gives terrestrial TV in France a new momentum
Free to air No subscription nor one-off payment
needed
Digital seamless on all the territory universal
service above all else
Easy reception use the existing terrestrial
antenna on the roof
Choice of contents with 18 free channels ( 66 SD
or 40 HD eventually)
Strength of a Network and infrastructure deployed
at regional and local scale
Terrestrial is
Real time transmission No download nor long
searching for signal
Receiving local programming of France 3 and
private local TVs
User friendly Every TV sets of the households
are automatically connected to the terrestrial
network
Top quality of image and sound, and still
improved with HD
Portability of wireless television
50 DTT Roll out and constraints in France
- After discussions with broadcasters and network
operators, the French regulator (CSA) decided - DTT Launch dates,
- Phase per phase 6 phases in 3 years for the
main network - Roll out of the complementary site is also done
phase per pase. - Technical broadcasting characteristics
- max ERP (from 50W to 20kW)
- Modulation 8k, 8MHz, UHF, 64 QAM, IG 1/32,
FEC2/3, Bit rate 24.12 Mb/s, Outdoor reception
(Rq other modulations exist) - Frequency per mux/per site the whole UHF band
is used. There is not DTT in VHF. - SFN zones
- Local remultiplexing for regional programs
- The sites to roll out
- starting with the main cities (Paris, Marseille,
Lyon, Bordeaux) - Broadcasting on sites next to borders are usually
launched later due to international coordination - Before ASO, the 6 analogue TV channels are still
nationally broadcasted. - The 6 DTT muxes are therefore broadcasted on
unused temporary frequencies with strong
constraints to avoid frequency jamming
51 French TV market distribution structure
52 Digital TV market share in France main trends
DTT
DTH-Pay
DTH -FTA
DSL
Cable
53Spectrum optimisation use of Single Frequency
Networks (SFNs) over Multiple Frequency Networks
(MFNs)
- Single Frequency Networks the aim of deploying
SFN with a very large number of medium power
sites instead of MFNs should be carefully
considered and certainly not presented as the
unique solution. It is not at all clear what
would be the benefit of deploying SFN as a
standard. - Furthermore, the benefits for the consumers are
quite questionable, the associated costs of
re-engineering the existing MFN networks quite
considerable, and the limitations caused to the
broadcasters' ability to serve efficiently
through DTT the populations that they are
targeting prohibitive. - This does not mean that SFN has no interest, but
it should only one way out of many other to
finalise the coverage of given geographical
zones. TDF Group entities are largely operating
SFN networks, but for much more geographically
reduced areas1, and with high power
transmitters. - 1 Typical size circle of 50KM radius.