Title: PriceWaterhouseCoopers: www.pwcglobal.com
1Lodging Research Websites
- PriceWaterhouseCoopers www.pwcglobal.com
- Country Sites Site Navigation Select From
Industries Hospitality Leisure - Smith Travel Research www.wwstar.com
- Hospitality Net www.hospitalitynet.org/index.html
- Hospitality Research Group www.pkfonline.com/hrgo
nline/home.cfm - Hotel Motel Management www.hotelmotel.com
- HVS International www.hvsinternational.com
- UNLV Hospitality Resource Webpage
www.unlv.edu/Tourism/indres.html
2Chapter 1The Lodging Industry
3US Lodging Industry Stats
- 50000 Properties with over 4.4 Million Rooms
- 113 Billion in Sales
- 1.8 Million People Employed
- Median wage is 8.62 per hour (US is 12.03)
- 73.5 Employees /100 Occupied Rooms
4U.S. Lodging Forecasts
- Average Occupancy Rate (2003) 59.30
- Average Daily Rate (2003) 83.28
- Revenue per Available Room (2003) 49.39
-
- Year Occ. ADR RevPAR
- 2004 61.2 84.85 51.95
- 2005 61.7 87.40 53.96
- Source PricewaterhouseCoopers
5Percent Change in ADR(1987 - 2004)
2004 Projected
6U.S Hotel Industry Profits(Billions of Dollars)
2004 Projected
7Lodging Economic Cycle
8Profits Per-Available Room
- Year Profits
- 5317 (Highest)
- 3054
- 2004 3494
Rooms make 80 profit FB outlets make 30 profit
9Hotel Company Segments
10Hotel Company Segments
11Hotel Classifications
125 Star 5 Diamond Ratings
AAA Diamonds
Mobile Stars
Characteristics of ultimate luxury and
sophistication. First class accommodations.
Highly personalized service. Impeccable standard
of excellence.
- - Luxury
- - Upscale
- - Comprehensive
- - Modest
- - Basic
- - Deluxe
- - Superior
- - First Class
- - Moderate
- - Economy
Upscale in all aspects. Above average level of
service. Enhanced level of quality throughout. In
house dining available with many other services
Multifaceted and comprehensive. Usually
associated with business travelers. Upgraded
physical attributes service and comfort.
Aimed toward traveler looking for more than just
the basics. Usually small to medium sized hotel
chains. Limited food service.
Essential accommodations. Usually food within
walking distance. Appeal to budget minded
travelers while keeping in mind cleanliness
Sources American Automobile Association Mobil
Travel Guide
13Average Daily Rate (2003)
14Occupancy Percentage (2003)
15U.S. Occupancy Rates(1928 2002)
1949 92.4
Long-term Average
1933 50.5
Source HMM Sept 12003
16RevPAR (2003)
17RevPAR Recovery
Increase from 2004 to 2005
Decrease from 2001 to 2003
18ADR RevPAR Occupancy Percentage (2000 2005)
Occ.
Change
64 63 62 61 60 59 58 57 56 55
Source PriceWaterhouseCoopers Sept. 2003
19Annual Hotel Sales Transactions(1990 2001)
20Average Number of Rooms
21Property Types
22Largest Hotels in the World
- Hotel Rooms
- 1. MGM Grand (Las Vegas) 5034
- 2. Ambassador City Jomtlen (Thailand)
5000 - 3. Luxor (Las Vegas) 4476
- 4. Excalibur (Las Vegas)
4008 - 5. Circus Circus (Las Vegas)
3770 - 6. Mandalay Bay (Las Vegas)
3700 - 7. Flamingo Hilton (Las Vegas)
3642 - 8. Las Vegas Hilton (Las Vegas)
3174 - 9. Mirage (Las Vegas)
3049 - 10. Venetian (Las Vegas)
3036 - Las Vegas has 17 of the worlds 20 largest hotels
(Opryland USA Hilton Hawaiian Village) -
23Luxury Hotels
- Burj Al Arab Hotel
- http//www.jumeirahinternational.com
- The worlds tallest hotel (1070 feet)
- The most luxurious hotel in the world
- 7 Stars 202 duplex suites
- Preferred Hotels
- http//www.preferredhotels.com/
24Top 10 Hotel Companies
- Company Rooms Hotels
- (1) Utell
762000 4411 (Membership
Organization) - (2) Cendant Corporation 528437
6472 (Franchise) - (3) Marriott Intl 471275 2589
(Management Franchise) - (4) Choice Hotels Intl 383592
4743 (Franchise) -
- (5) Hilton Hotels 341051 2119
(Ownership Management Franchise) -
-
25Top 10 Hotel Companies
- Company Rooms Hotels
- (6) InterContinental Hotels 330000
3300 (Ownership Management Franchise) -
- (7) Best Western Intl 310561 4074
(Membership Organization) -
- (8) Starwood Hotels 228215 745
(Ownership Management Franchise) - (9) VIP International 207740
1598 (Consortium) -
- (10) Carlson Hospitality 148046 885
(Ownership Management Franchise)
26Hotel Companies Brands
- Cendant Brands
- Brand Properties
- Super 8 2056
- Days Inn 1939
- Ramada 974
- Travelodge 590
- Howard Johnson 509
- Knights Inn 224
- Villager 114
- Wingate Inn 114
- AmeriHost Inn 90
- Total 6610
- InterContinental Brands
- Brand Properties
- Holiday Inn 1544
- Holiday Inn Express 1395
- Crowne Plaza 195
- InterContinental 133
- Staybridge Suites 52
- Total 3319
27Hotel Companies Brands
- Choice Hotels - Comfort Inn Quality Inn Econo
Lodge Flag Comfort Suites Sleep Inn Clarion
Rodeway Inn Mainstay Suites - Marriott - Courtyard Fairfield Inn Marriott
Residence Inn Renaissance Ritz-Carlton - Hilton - Hilton Doubletree Embassy Suites
Hampton Inn Homewood Suites Red Lion - Carlson Regent Radisson Country Inn Suites
Park Inn Park Plaza
28Top 10 Hotel Brands
- Brand Rooms Hotels
- (1) Best Western Intl 313683 4122
-
- (2) Holiday Inn 288417 1538
- (3) Marriott Hotels 173021 469
-
- (4) Days Inn 157477 1890
-
- (5) Comfort Inns Suites 146741 1979
-
-
29Top 10 Hotel Brands
- Brand Rooms Hotels
- (6) Sheraton Hotels 134021 394
- (7) Super 8 Motels 127027 2092
-
- (8) Hampton Inns/Suites 124133 1228
-
- (9) Holiday Inn Express 118286 1439
-
- (10) Ramada Inns 108692 925
30Hotel Company Segments
31Customer Satisfaction Top Brands
32Ownership Affiliation
- Independent Hotel
- Chain Hotels
- 1. Management Contracts
- Marriott
- 2. Franchise Holiday Inn
- hvs.hotelmotel.com/intro.asp
- 3. Referral Group - Best Western
- www.bestwestern.com
33Tourism in the U.S.
- Travel spending averages
- 1.6 billion/day
- 67 million each hour
- 1.1 million per minute
- 18500 per second!
- Second only to Health Services in employment
- 1 of every 14 Americans is employed in tourism
34Most Visited
STATES Florida 6.1 Million California 5.9
Million NY 5.3 Million Hawaii 2.7
Million Nevada 1.9 Million 8. Texas 1.1
Million (By overseas travelers)
- COUNTRIES
- France 73 Million
- Spain 52 Million
- US 49 Million
- Italy 36 Million
- China 27 Million