Presentation Template Sample

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November 26, 2007
This document is solely for internal use. No part
of it may be circulated, quoted, or reproduced
for distribution outside DCCV without prior
written approval.
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Content

• Global Dimension
• Corporate Dimension
• Local Dimension

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Terminologies

• CSR addresses the issue of how companies manage
  in total their strategy and actions in order to
  produce an overall positive impact on society.
• CSR is the continuing commitment by businesses to
  behave ethically towards all stakeholders, and
  contribute to economic development by protecting
  the environment, improving the quality of the
  workplace, as well as actively contribute to the
  local community and society at large.

• CSR is an integral part of Economic,
  Environmental Social responsibility.
• C.S.R. is the voluntary commitment of businesses
  to include in their corporate practices the
  Economic, Social, and Environmental criteria /
  actions, which are above and beyond legislative
  requirements, and are related with everyone
  influenced by their activities.

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What is Business Sustainability?
Community Development Programs
Board Structure
Policies Procedure
Risk Management
Shareholders
Supply Chain Management
Charitable Donations
ISO 140001
Reputation
Non executive Directors
ISO 9001
Leadership
Code of Conduct
Awareness
Public Relations
Shareholder Engagement
Audit Committees
Transparency
Quality
Audit
Innovation
Annual Reports
Succession planning
Investor relations
Volunteering
KPIs
Corporate Governance
Corporate Sustainability
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CSR History
Islam
CSR History
First Generation (CSR 1) Philanthropy
Late 60s 70s
Second Generation (CSR 2) Response 80s
Third Generation (CSR 3) Stakeholder
90s
CSR Maturity
Forth Generation (CSR 4) Religion
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Global Dimension
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Global Perspective
Economy
Economy
Social
Environment
Social
Environment
US Model
EC Model
Economy
Economy
Social
Environment
Malaysian Model
Social
Environment
UN Model
Economy
Social Cultural
Economy
Religion
Social
Environment
Corporate Culture
climate
Any Model
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Whats in it for the UAE, GCC?
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Global Perspective
Economy
Economy
Social
Environment
Social
Environment
US Model
EC Model
Economy
Economy
Social
Environment
Malaysian Model
Social
Environment
UN Model
Economy
Social Cultural
Economy
Religion
Social
Environment
Corporate Culture
Any Model
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Corporate Dimension
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Stakeholders of the organization
Essential Stakeholders The stakeholders who are
primary to the company existences
activities Secondary Stakeholders The
Stakeholders who are affected indirectly by the
company activities decisions
Activists Media
Government
Suppliers Partners Financial analysts
Competitors
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Strategy
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Standards Indices
Inspirational Practices
Management Systems
Rating Indices
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Local Dimension
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CSR, issue 1
Economy
Internal
External
Social
Environment
Philanthropy
Corporate Transparency
Supplier relationship
NGOs
Society
Health safety
Innovation at work
Media
Government
Human resources
Corporate Ethics
Environment
Free Media
Consumer Protection Act
NGOs
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CSR, issue 2
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Balance
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• Thank You

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EFQM CSR Framework

• Methodology used for the Assessment of a
  companys CSR Maturity is
• the EFQM Framework

Economy
Social
Environment
EFQM CSR Framework
Enablers
Results
People Results
People
Processes
Key Performance Results
Leadership
Policy Strategy
Customer Results
Partnerships Resources
Society Results
Innovation and Learning
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CSR Maturity

• Mature Stakeholders expectations
  are balanced, measured and actioned, CSR is fully
  embedded in policy and strategy and day-to-day
  management towards sustainable Excellence.
• On The Way Active involvement
  and a dialogue with stakeholders, some CSR
  activities taking place.
• Start-Up The
  organization meets all the legal and regulatory
  requirements. Stakeholders have been identified

1000
Mature
500
CSR Maturity
EU Average (300)
On The Way
100
Start-Up
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The Global Compact

• Human Rights
• Principle 1 Businesses should support and
  respect the protection of internationally
  proclaimed human rights and
• Principle 2 make sure that they are not
  complicit in human rights abuses.
• Labour Standards
• Principle 3 Businesses should uphold the freedom
  of association and the effective recognition of
  the right to collective bargaining
• Principle 4 the elimination of all forms of
  forced and compulsory labour
• Principle 5 the effective abolition of child
  labour and
• Principle 6 the elimination of discrimination in
  respect of employment and occupation.
• Environment
• Principle 7 Businesses should support a
  precautionary approach to environmental
  challenges
• Principle 8 Undertake initiatives to promote
  greater environmental responsibility and

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Sarbanes-Oxley Act

• The Sarbanes-Oxley Act was created to protect
  inventors by improving accuracy and reliability
  of corporate disclosure
• It was signed on July 30, 2002 by President Bush
• The act covers
• Establishing a public company accounting
  oversight board
• Auditor independence
• Corporate Responsibility
• Enhanced financial disclosure
• The Acts major provisions
• Certification of financial reports by CEOs and
  CFOs
• Ban on personal loans to any Executive Officer
  and Director
• Accelerated reporting of trades by insiders
• Prohibition on insider trades during pension fund
  blackout periods
• Additional disclosure
• Criminal and civil penalties for securities
  violation
• Longer jail sentences and larger fines for
  corporate
• executives who knowingly and willfully misstate
  financial statements
• Prohibition on audit firms providing extra value
  added services to clients with unrelated to
  their audit work

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Global Reporting Initiative

• The Global Reporting Initiative (GRI) is a
  multi-stakeholder process and independent
  institution whose mission is to develop and
  disseminate globally applicable Sustainability
  Reporting Guidelines.
• The Guidelines are for voluntary use by
  organizations for reporting on the economic,
  environmental, and social dimensions of their
  activities, products, and services.
• Started in 1997, GRI became independent in 2002,
  and is an official collaborating centre of the
  United Nations Environment Programmer (UNEP) and
  works in cooperation with UN Secretary-General
  Kofi Annans Global Compact.

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FTSE4GOOD

• Key Objectives
• To provide a tool for socially responsible
  investors (SRI) to identify and invest in
  companies that meet globally recognized corporate
  responsibility standards.
• To provide asset managers with an SRI benchmark
  and a tool for socially responsible investment
  products.
• To contribute to the development of responsible
  business practice around the world.

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CSR Examples

• Pepsi Coke
• Bold statement To protest Coca-Cola and Pepsi, a
  college student acts dead, with a cola bottle
  placed on him, in Bangalore, India.

• Etisalat
• Etisalat launch a new campaign for children to
  download cartoon on the mobile phone. This
  initiative target non adults whom my not be of
  the right age. To make such decision, as a
  marketing ploy targeting audience not of a
  decisive legal age.

CSR Example

• Group 4
• Based on a happy person is a happy worker as
  Rory Mallon Director of Group 4 Security said.
  They establish a residents called David Village
  for the guards who work in this company, where
  they can enjoy the gym, cinema, library and
  medical facilities. And best of all, its
  entirely free.

• Abdullatif Jameel Group
• ALJ Group is a diversified organization, which is
  staffed with a uniquely qualified multinational
  work force its most valuable asset. ALJ's
  practice is to recruit well-qualified staff
  members into every level. ALJ's staff members are
  given opportunities for unlimited career growth.