considerations on the promising cases collection EMUDE Emerging user demands for sustainable solutio

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considerations on the promising cases
collectionEMUDE Emerging user demands for
sustainable solutions A programme of actions
NMP research area Increasing the user
awareness, topic of New Production Processes
and Devices - Optimising the life-cycle of
industrial systems, products and services Type
of instrument Specific Support Actions (SSA)
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• promising cases what are they for?
• the promising cases as communication tools and as
  indicators of possible directions.

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• communication tools
• they show to a wide audience that it is possible
  to make some concrete steps in the right
  direction just now.
• they have to be presented for what they do the
  cases as they may be seen by the users.
• This is the EMUDE hidden agenda.

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• indicators of possible directions
• they show the decision makers where to look to
  see emerging market opportunities and directions
  for promising technological and scientific
  researches.
• they have to be presented for how they work the
  cases as they may be seen by potential promoters
• they are the building blocks for
  design-orienting scenarios (clusters of similar
  service ideas) and for technological road-maps
  (based on clusters of similar technological
  components).
• This is in the EMUDE formal agenda.

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• promising cases as indicators of emerging
  demands.
• direct demand, indirect demand and demand of
  infrastructures

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• direct demands
• demands for solutions (i.e. systems of products
  and services) that are coherent with (some)
  emerging values and behaviors
• the promising cases are seen as service ideas
  that indicate present market opportunities.

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• indirect demands
• demands for technical components that make the
  selected cases feasible, and that, if
  implemented, could make them more accessible and
  efficient.
• the promising cases are seen as result-oriented
  systems that indicate present demands of
  technical components and directions for
  short-medium term technological innovations.

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• demands of infrastructures
• demands for large technical platforms (advanced
  systems of technical components), i.e. of the
  infrastructures that could facilitate the
  diffusion of new sustainable (economic and
  cultural) models.
• the promising cases are seen as signals of the
  future, that indicate the direction for
  medium-long term technological innovations.

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• promising cases how to detect them?
• criteria for the selection of the promising cases

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• 1. innovative solutions
• they have to be organizations of different
  social actors (local social actors, see point 2)
• these actors have to auto-organize themselves to
  get a result or to open a new opportunity
• these solutions have to be innovative in
  relation to the main stream thinking and doing
  (at least for what regards the places where they
  have been observed)
• NB an interesting ecological building, a medical
  therapy, a place with beautiful monuments, per
  se, are not solutions in the sense we are using
  here.

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• 2. bottom-up organizations
• the promoters of the solutions have to be
  local (the same final users, local
  entrepreneurs, local NGOs, local institutions, )
• the solution architecture has to keep the power,
  the knowledge and the added value mainly at the
  local scale.
• NB the notion of what can be considered as
  local is relative a regional initiative is
  local in relation to the national scale, a city
  initiative in relation to the regions, the
  neighborhoods in relation to the city, and so on.
  In our case, i.e. in the EMUDE scope, we will
  consider an initiative as local when the
  promoters operate at the scale of the
  neighborhoods and/or of a little city (they may
  be linked with larger organizations, but the core
  group of the initiative promoters has to be
  genuinely a local community).

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• 3. socially positive
• they are initiatives that, to get a result or to
  open a new opportunity (see point one),
  regenerate the social capital and strength the
  social fabric
• they have a socially regenerative effect that
  takes place directly (it is a formal goal of the
  initiative) or indirectly (it is not a forma goal
  of the imitative, but, nevertheless, it happens).
• in any case, a case is promising because its
  social aim is based on (also) on the direct
  action of the interested people and on new ways
  of being and doing.
• NB charity and/or social improvement programs
  are very good initiatives, but they cannot be
  considered as promising cases if they are not
  based on innovative role of the final user is
  solving the problems.

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• 4. environmentally friendly
• they are initiatives that get a result or open a
  new opportunity (see point 1) reducing the
  previous average environmental foot-print
• they have an environmentally regenerative effect
  that takes place directly (it is a formal goal of
  the initiative) or indirectly (it is not a forma
  goal of the imitative, but, nevertheless, it
  happens).
• in any case the environmental aim has not to be
  the main and only one.
• NB they have not to be initiatives finalized
  only towards solving some environmental problems,
  as recycling wastes, renewable energy generation,
  pollution prevention, etc. They have to be
  activities finalized to get a positive result or
  to open a new opportunity. And, while doing that,
  solving some environmental problems (as recycling
  wastes, using renewable energies, etc.).

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• 5. reproducible and diffusible
• they are specific and rooted in a place, but
  their service idea may be reproduced in other
  contexts
• they are promoted in very specific contexts
  (thanks to the exceptional input of very
  particular people) but, given the right
  opportunities and adopted some enabling
  solutions, they have the possibility to diffuse
  themselves.
• NB see point 3 a case is promising because it
  is possible to imagine it as a model for new
  ways of being and doing.

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• 6. implementable with new enabling solutions
• they have to present possibilities to be
  implemented with some enabling solutions, to
  make them more accessible and (environmentally,
  socially, economically) effective.
• NB if a promising case do not offer
  possibilities to be implemented by some design
  activities and/or by some new technologies, it
  has to be considered as out of the EMUDE scope

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