Propaganda Techniques

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Propaganda Techniques

• What is propaganda?
• J. Ogunmokun and K.Taylor

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(No Transcript)
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Around the Corner from Everywhere

• Name the technique
• _________________
• http//memory.loc.gov/cgi-bin/query/r?ammem/alad_at_
  field(DOCID_at_lit(h117497))

PLAIN FOLK
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Dolly Parton

• Name the technique
• ___________________
• lcweb2.loc.gov/.../ dollyparton/dolly-bio.html

PATRIOTISM
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Continental Energy

• Name the technique
• __________________
• www.energystar.gov/ index.cfm?cmktg_sales_mat...

FACTS FIGURES
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Coppertone suntan Lotion

• Name the technique
• _________________
• sandradeefans.com/ dee1.html

TRANSFER
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Newspaper Article

• Name the technique
• ___________________
• http//memory.loc.gov/cgi-bin/query/r?ammem/awhbib
  _at_field(NUMBER_at_od1(ppmsca02974))

EMOTIONAL WORDS
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Reward

• Name the technique
• __________________
• www.loc.gov/exhibits/ bobhope/mopic.html

EMOTIONAL WORDS
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Popeye

• Name the technique
• ___________________
• www.popeyefreshfoods.com/ nutrition.php

MAGIC INGREDIENTS
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McDonalds

• Name the technique
• _________________
• www.msnbc.msn.com/ id/7128815/

SNOB APPEAL
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Dial Soap

• Name the technique
• __________________

www.dialcorpcanada.com/ index.cfm?page_id293
MAGIC INGREDIENTS
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Pepsi

• Name the technique
• _________________
• money.cnn.com/.../ crazy_ads/content.6.html

SNOB APPEAL
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Cigarettes

• Name the technique
• ________________
• news.bbc.co.uk/.../ asia-pacific/1975304.stm
• www.cleanlungs.com/ education/

BANDWAGON
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Coke

• Name the technique
• __________________
• memory.loc.gov/ammem/ ccmphtml/colatime3.html

REPETITION
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Slim Fast

• Name the technique
• ___________________

TESTIMONIAL
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Questions?

• Lets
• get
• rolling!