FAOEC Regional Seminar on

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• FAO-EC Regional Seminar on
• Rural Development Agricultural Food Quality
  Linked to Geographical Origin in Asia
• 8-11 June 2009
• Bangkok
• The efforts of the Basmati Growers Association
• By
• Hamid Malhi
• President CEO

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Disputed Territory
Jhelum River
Ravi River
Sutlej River
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Jhelum River
Chenab River
Ravi River
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G.I of Pakistan

• Basmati

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Basmati- a GI of Pakistan
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Basmati- a G.I of Pakistan

• Basmati - an aromatic long to extra long grain
  rice which doubles on cooking is grown since
  centuries in a particular area of Punjab.
• Identified in 1923 by Rice Research Station KSK
  from village KoloTarrar, District Hafizabad,
  Punjab.
• First Basmati variety registered as Basmati-370
  in 1933.
• Basmati Pak in1968, Basmati-385 in1985, Super
  Basmati in1996 Shaheen Basmati and Basmati-2000
  in 2000

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Basmati- a G.I of Pakistan
Mr.Sardar Mohammad Khan,Head of the Kala Shah
Kaku Rice Research Station selected, identified
and presented the case of the First Basmati
variety for registration in 1933
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Basmati- a G.I of Pakistan

• Basmati Rice Production Marketing
• Number of farmer families involved 1.0 Million
• 95 Basmati farmers own less than 5 Hectares
• Production in 2007-08 about 2.5 Million Tons.
• Exports in 2007-08 about 1.2 Million Tons.
• Exports worth 1.0 Billion
• Local consumption and stocks 1.3 Million Tons

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Basmati-a G.I of Pakistan

• Basmati Growers Association regd. in 2005.
• GI application filed in 2005.
• GI decision on 20th May 2008.
• Contesting appeals in High Court.
• Filed petition against Indian notification of
  Super Basmati in Delhi High Court in 2008.
• Organizing awareness campaigns for the sector.

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Basmati- a G.I of Pakistan

• Establishing improved quality assurance
  mechanisms.
• Contributing in related policy making
• Representing growers in evaluations of new rice
  varieties for cultivation.
• Capacity building of growers in quality
  production.
• Proposed a storage dryer project of 25000 tons
  of paddy for govt. funding

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GI of Pakistan

• Issues
• Awareness of stakeholders
• Capacity building of Registration Authorities
• Registration in other countries expensive,
  lengthy and different procedures.
• Different definitions of common GI / Disputes.
• An international register of GIs with WIPO

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G.I of Pakistan

• Sensitising the stakeholder chain
• Incorporation into a legal entity
• Applying for registration of the GI
• Disputes within the stakeholder chain
• Establishing quality origin certifying mechanism

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G.I of Pakistan

• MultanMango

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G.I of Pakistan

• Sargodha Kinnow

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G.I of Pakistan

• Sharaqpur Guava

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G.I of Pakistan
Syed Waris Shah - The famous 18th Century
Punjabi poet mentions Phulkari

• Phulkari with Sarpallu or Ghunghat Bagh

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G.I of Pakistan Blue Pottery of Multan
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Geographical Indications of Punjab Camel Skin
Craft- Multan
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G.I of Pakistan
Camel Bone Work
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G.I of Pakistan
Sillanwali Wood Work
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G.I of Pakistan
Lahore Metal Craft
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G.I of Pakistan
Saalari Khushab
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G.I of Pakistan

• Kashmir Pashmina
• Kani Shawl
• Sozani Craft
• Kasuri Methi
• Chiniot Woodcraft
• Gujrat Pashmina
• Sialkot Sports Goods

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G.I of Pakistan

• Wazirabad cutlery
• Durries of Gakkhar
• Salt Rock Art / Carvings of Khewra
• Stone Art / Carvings of Taxila
• Guava of Larkana
• Murree apple
• Sindhri Mango
• Sindhi Ajrak
• Peshawari Chappal

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G.I of Pakistan

• We move on.