Celebrate. Remember. Fight Back.

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• Celebrate. Remember. Fight Back.

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Session Objectives

• To have a better understanding of community
  outreach and health promotion through information
  delivery
• To have a better understanding of the cancer
  focus in support of relationship with ACS for
  2008
• To build comfort level with presenting to and
  training others on Reducing Your Cancer Risk
• To understand how your will measure your impact,
  report activity, and be recognized for your work

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Celebrate. Remember. Fight Back.

• Reducing Your Cancer Risk
• Smoking Cessation
• Colorectal Cancer
• Note Prostate and Testicular Cancers not
  excluded, just not reported.

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Why these focus areas?

• Lung cancer accounts for the largest number of
  cancer deaths among both African American men
  (31) and women (22)
• Colon and rectal cancers rank third as leading
  sites for cancer deaths, men and women, and
  because it is possible to stop colon cancer
  before it starts.
• Aligns with focal areas for ACS advocacy efforts

American Cancer Society Cancer Facts Figures
2007-2008
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Knowledge is.

• the state of knowing.
• familiarity, awareness, or understanding gained
  through experience or study.

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What do we know?

• African Americans have the highest death rate and
  the shortest survival of any racial and ethnic
  group in the US for most cancers.
• African Americans are more likely to be diagnosed
  at a later stage of cancer, possibly due to
  factors such as less knowledge about cancer
  symptoms and reduced access to screening services
  lower cure rates and shorter survival

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What do we know? contd

• Factors that affect cancer prevention and early
  detection include behaviors such as tobacco
  avoidance, maintenance of physical activity and
  healthy body weight, and regular access to high
  quality screening tests with timely and
  appropriate follow up
• Detecting cancer early saves lives

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Why This Partnership?

• Building on the Principle and Motto Service to
  Humanity
• Sigma Wellness Brother to Brother Guide Be
  there for your family, your community and your
  Brothers.
• Imagine the impact of sharing it among yourselves
• Leadership to change lives

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Preparing for Training

• Living Well Brother to Brother Program Guide
• Objectives
• Activities involved Quizzes, Slide decks
• Materials needed
• Time Allocation Required
• Brothers should train each other on the modules
  so every active Brother in the Chapter is
  familiar Secondarily, prepare to conduct
  workshops in the community.
• Plan the workshop a few weeks ahead of time

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• Preparing the Workshops
• Session Plan
• The tables below lay out information relevant to
  each session.
• Objective/aim
• Each activity has a specific objective or aim.
  These are specified.
• Time
• The sessions vary in length. The approximate time
  for each activity to complete is specified. These
  are purely guide times and the activity may take
  longer or shorter depending on the workshop
  participants and style of the facilitator. The
  facilitator can include or exclude activities
  depending on relevance and time available. In
  addition, the facilitator will need to spend 5-10
  minutes wrap up the session at the end by going
  over the objectives and main messages.
• We do recommend allotting a minimum of 60 minutes
  for each session, which does not include the 5-10
  minute wrap up period.

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Preparing the Workshops

• Materials
• The materials needed for each activity are
  specified. There are slides at the end of each
  session that can be distributed, used as Power
  Point slides that can be shown or converted into
  PDF format.
• Handouts
• Handouts, which need to be distributed during the
  session, are specified.

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Session I Smoking Cessation
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Session I Smoking Cessation

• Workshop Objectives and Aims
• To become familiar with issues related to smoking
  and tobacco use
• To become familiar with health problems
  associated with smoking and tobacco use
• To become familiar with ways to stop smoking and
  tobacco use

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Lets Talk About It

• What risks does smoking pose for you?
• What risks does smoking pose for those around
  you?
• Why is it so difficult to quit smoking?
• What are some ways to quit smoking?

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Sharing the Knowledge

• Smoking-related diseases claim an estimated
  430,000 American lives each year.
• Smoking costs the United States approximately 97
  billion each year in health-care costs and lost
  productivity

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Sharing the Knowledge

• Approximately 30-35 of African-American men
  smoke cigarettes, compared with 25 of white men.
  Hispanic men smoke at about the same rate as
  white men.
• The cigarette industry aggressively promotes
  cigarettes to both African-Americans and
  Hispanics.
• These promotional efforts include advertisements
  in publications aimed at minority groups,
  sponsorship of entertainment and cultural events
  drawing large minority audiences, and extensive
  use of billboards in minority neighborhoods

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Sharing the Knowledge

• The Damage Cigarettes Cause
• heart disease blood flow to the heart is
  critically reduced
• stroke lack of blood flow to the brain from a
  blood clot, or bleeding in the brain from a
  broken blood vessel
• osteoporosis thinning or weakening of your bones
  
• other cancers such as cancer of the throat,
  mouth, esophagus (food pipe), pancreas, kidney,
  bladder, and prostate
• impotence and infertility problems having an
  erection and getting your wife or partner
  pregnant
• wrinkles damages the skin and causes wrinkling

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Did You Know?

• 20 minutes after quitting Your blood pressure
  drops back to normal. The temperature in your
  hands and feet increases, returning to normal.
• 8 hours after quitting The carbon monoxide (a
  gas that can be toxic) in your blood drops to
  normal.
• 24 hours after quitting Your chance of having a
  heart attack goes down.
• 2 days after quitting You can taste and smell
  things better

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Did You Know?

• 2 weeks to 3 months after quitting You have
  better circulation. Your lungs are working
  better.
• 1 to 9 months after quitting Coughing, sinus
  congestion, fatigue, and shortness of breath
  decrease. Your lungs start to function better,
  lowering your risk of lung infection.
• 1 year after quitting You reduce your risk for
  heart disease by half.

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Your Opinion MattersConnecting the Knowledge
Inside

• Menthol cigarettes is the number one type of
  cigarettes smoked by people of color. Why do you
  think that is?
• After all we know about the dangers of smoking
  why do people still smoke?
• Why do people still smoke when it harms others,
  especially children?

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Session II Colorectal Cancer

• Workshop Objectives and Aims
• To become familiar with issues related to
  colorectal cancer
• To become familiar with health problems
  associated with colorectal cancer
• To become familiar with diagnosing and treating
  colorectal cancer

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Lets Talk About It

• What is colorectal cancer?
• What are some risk factors associated with
  colorectal cancer?
• Can you reduce your risk for colorectal cancer?
• What are some of the treatment options for
  colorectal cancer?

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Sharing the Knowledge

• Colorectal cancer is a term used to refer to
  cancer that starts in the colon or rectum.
• The colon and rectum are part of the digestive
  system, also called the GI (gastrointestinal)
  system. This is where food is processed to create
  energy and rid the body of solid waste matter
  (stool).

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Sharing the Knowledge

• We now know that most of these cancers begin as a
  polyp--a growth of tissue that starts in the
  lining and grows into the center of the colon or
  rectum.
• A type of polyp known as an adenoma can become
  cancerous. Removing the polyp early may prevent
  it from becoming cancer.

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Sharing the Knowledge

• Your chance of having colorectal cancer goes up
  after age 50. More than 9 out of 10 people found
  to have colorectal cancer are older than 50.
• For this reason, most major medical organizations
  recommend that routine screening for colorectal
  cancer begin at age 50.

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Did You Know?

• Diet A diet high in fat, especially fat from
  animal sources, can increase the risk of
  colorectal cancer. Over time, eating a lot of red
  meats and processed meats can increase colorectal
  cancer risk.
• Lack of exercise People who are not active have
  a higher risk of colorectal cancer.
• Overweight Being very overweight increases a
  person's risk of dying from colorectal cancer.

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Did You Know?

• Smoking Most people know that smoking causes
  lung cancer, but recent studies show that smokers
  are 30 to 40 more likely than nonsmokers to die
  of colorectal cancer. Smoking increases the risk
  of many other cancers, too.
• Alcohol Heavy use of alcohol has been linked to
  colorectal cancer.
• Diabetes People with diabetes have a 30
  increased chance of getting colorectal cancer.
  They also tend to have a higher death rate from
  this cancer.

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Recognition

• PIA Reporting
• Keeping Data and Acknowledging Success

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Celebrate. Remember. Fight Back. Thank You!